{"product_id":"harvard-business-review-classics-do-you-want-to-keep-your-cust","title":"Harvard Business Review Classics Do you want to Keep Your Cust","description":"\u003cp data-pm-slice=\"0 0 []\"\u003eThis classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a \\learning relationship.\\ Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever.\u003c\/p\u003e","brand":"KingKong Books","offers":[{"title":"Default Title","offer_id":43493294997567,"sku":"9781422140277","price":199000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/4443\/5263\/files\/9781422140277Cover.png?v=1783321735","url":"https:\/\/kingkongbooks.co\/products\/harvard-business-review-classics-do-you-want-to-keep-your-cust","provider":"KingKong Books","version":"1.0","type":"link"}